Chair Pink-Greenby Rui Pereira
Sapore dei mobili (Furniture taste) started as a reflection on the fast-paced furniture industry and consequent customer inability to ‘digest’ the amount of product launched yearly.
In these posters, blown-up cakes shaped as chairs and lamps are prized as anonymous icons, a manifesto about the lack of innovation in the creative industries, where the sole commercial purpose homogenized the global offer.
This series is part of an ongoing collaboration between Japanese designer Ryosuke Fukusada and Rui Pereira.
About the artist
Rui Pereira is a product designer born in Portugal. His ceaseless interest in learning from different cultures and mindsets led him to become a nomad: he has lived in Valencia and Milan, where he has worked for Spanish designer Patricia Urquiola and is currently based in Copenhagen where he works as Design and Visual Direction Manager for Danish furniture brand HAY.
By working and contacting different realities he has progressively developed a critical position towards the design industry processes and society in general. His research focuses on finding new perspectives and experiences by proposing or redefining product typologies that create an immediate connection with the user and simultaneously raising awareness on relevant contemporary issues.
In his projects, Rui explores the potentialities of materials and manufacturing techniques, making use of a sharp language to ultimately deliver clear pertinent objects.
See Artist Story